A COUNTY landmark has lent its support to a new Worcestershire-wide bra recycling scheme which has been unveiled.
Most women have at least six bras in their drawers but wear only two bras on a regular basis. County chiefs hope women across Worcestershire will take give generously and give bra a new home.
Unwanted bras will help to raise money for the Breast Unit Haven at Worcestershire Royal Hospital and reduce the amount of garments being sent to landfill. For every bra donated Worcestershire Breast Unit Haven will receive funds which will be used to improve the quality of life of people affected by breast cancer.
These funds will provide personalised emotional, practical and physical support to patients. The recycling scheme was inspired by Malvern Hills District Council employee Nicky Stevens, who was treated for breast cancer and has been in the forefront of other fund raising activities for the Unit.
Alexandra Craigie, fund-raising manager for Worcestershire Breast Unit Haven said: “Most women have one or two old bras they want to throw away, so it is a great opportunity to help recycle while also raising funds for the local breast cancer charity.
“All funds raised will go towards helping us to provide support services for the women and men of Worcestershire diagnosed with breast cancer, primarily the complementary therapies which we offer at the Unit”.
Coun Tony Miller, cabinet member for the Environment said “The company collecting the bras will send them to Africa, so the scheme helps people in both the UK and abroad.
Visit www.letswasteless.com for a list of bra banks across the county.
