On the Fast Track to success - The Evesham Observer

On the Fast Track to success

Evesham Editorial 6th Feb, 2015 Updated: 20th Oct, 2016   0

A COMPETITION by Evesham’s MP Sir Peter Luff to come up with a slogan to back his campaign to improve train services between London and Worcestershire has seen ‘Fast Track Worcester’ selected as the winning entry.

Viv Moss, of Pershore, came up with the winning slogan and will be presented with a House of Commons watch as a prize by Sir Peter and Pershore’s MP Harriett Baldwin.

The winning slogan was picked after Sir Peter Luff met with fellow south Worcestershire MPs, Robin Walker and Harriett Baldwin, the leader of Worcestershire County Council, Adrian Hardman and the Executive Director of the Worcestershire

Local Enterprise Partnership, Gary Woodman.




“We felt this slogan was short, compelling and had a clear reference to railways. It also worked for both city and county,” Sir Peter said.

Talking about the future of the campaign Sir Peter said: “I have been campaigning for better train services to and from Worcestershire since I first stood as a Member for Parliament in 1992.


“Since then the substantial redoubling of the North Cotswold line has made services more reliable, but journey times have got worse and trains still don’t run frequently or regularly enough.”

“Yes, things will get better when new trains are introduced in 2018 and Worcestershire Parkway is built, but that’s still nowhere near enough.

“We need two trains an hour, with one of those a fast train to London in under two hours from the new Parkway station.”

“The need for better train services is something that is felt across the county and I hope everyone locally will embrace this slogan.

“‘Fast Track Worcester’ will, I am sure, catch the attention of the Government, Network Rail and First Great Western and play a major part in spurring them all to action,” he added.

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