New project aims to support companies - The Evesham Observer

New project aims to support companies

Evesham Editorial 5th Nov, 2019   0

AN INNOVATIVE new project which aims to promote entrepreneurship to support Worcestershire’s agri-tech sector is set to launch its development programme next month at Pershore College.

GrowAgri Worcestershire, a £2million joint bid between the college and the European Regional Development Fund, is tasked with supporting the development of technologies for use in the horticultural and agricultural industries.

The project is being led by WLEP-funded Agri-Tech Research Centre based at the college and will deliver tailored business support through a range of seminars, workshops, technical demonstrations and bespoke consultancy.

The scheme aims to support business growth, increased productivity and the introduction of new products, processes and services and is open to all small to medium-sized Worcestershire businesses.




Agricultural technologies are classed as any innovation which makes horticulture or agriculture more efficient, productive and profitable. They can be derived from science, technology, engineering or social innovation – alone or in combination. The resulting innovation can be a product or service, chemical or material, hardware or software.

Leader of the agri-tech programme at Pershore College, Professor Roy Kennedy, said: “Growers and farmers face a set of issues more challenging than at any other time in our history.


“Climate change, ever-shrinking biodiversity and powerful market forces dominate farming methods. It is a time of challenge but also of great opportunity.

“We therefore invite Worcestershire businesses to Pershore’s Agri-tech Research Centre to be trained in innovative technologies and work on projects to help develop solutions to the many challenges facing the agriculture and horticulture sector.”

GrowAgri project manager Mark Harwood-Browne said: “This project will be of particular interest to engineers, food technologists, agronomists, systems analysts or anyone who develops technologies which could be transferable across different industrial sectors.

“However, it is also a unique opportunity for Worcestershire enterprises not familiar with the sector to establish key contacts and get an introduction to horticulture and agriculture.”

A business breakfast will be on offer for interested parties on Wednesday, November 13 at 7.30am at Pershore College.

Guests will be able to hear more about the programme and the introductory set of seminars scheduled for this winter and spring 2020.

E-mail [email protected] or visit www.wcg.ac.uk/growagri or call Mark Harwood-Browne on 0300 135 7179

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