Imaginative play centre set to arrive at Evesham retail outlet - The Evesham Observer
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Imaginative play centre set to arrive at Evesham retail outlet

Lise Evans 5th Nov, 2024   0

A NEW INTERACTIVE attraction designed for youngsters to learn through role play is set to open at The Valley.

Mini Valley Kids, an imaginative play centre designed for young children up to 11 years of age is set to open its doors to families at the Evesham-based retail and leisure centre in the new year.

Spearheaded by busy mum, Cassie Love, the venture promises to be a safe haven where children can play, learn, and immerse themselves in make-believe scenarios such as being a café owner, doctor, or construction worker.

Cassie Love, who will be opening her new venture Mini Valley Kids at The Valley, Evesham in the new year.

Cassie said: “As a mother of four, I understand the importance of providing a high-quality environment where children can explore their imaginations and develop essential life skills.

“Mini Valley Kids is designed to be a place where children can truly thrive.”

The various shop and business settings use high quality props to encourage children further to learn about real life environments, experiment and act out roles in a secure yet engaging way.




Little visitors will be able to shop at the farm shop, meet friends for a cup of tea in the cafe or take centre stage at the theatre, dressed up as any character they choose.

Families can enjoy a treat on the valley picnic bench, serve ice-cream from the ice cream van or roast marshmallows over the campfire.


Emily Burton, senior commercial and marketing manager from The Valley, added: “We are delighted to welcome Mini Valley Kids to The Valley Evesham.

“This new arrival, set to open in the new year, will further enhance our leisure offerings and play a key role in our evolution into a regional destination for families.”