MORE than 250 businesses in Evesham have backed a pledge to crackdown on littering in the town.
As part of the Litter Free Evesham campaign, businesses ranging from major national chain stores, to independent retailers based in Bridge Street, High Street and Port Street, have all signed up to do their bit to make the town litter free.
The pledge commits each business to keep their shop fronts and surrounding areas free from litter and to encourage their customers to dispose of their rubbish properly.
A business which has signed up to the pledge has been given a certificate and a special sticker to display in their window as a sign of support.
Launched back in November by Wychavon District and Evesham Town Councils, it’s hoped the campaign will change public attitudes so littering becomes as anti-social as graffiti or vandalism.
Louise Roberts, owner of Word of Mouth Café on Vine Street, who has signed up to the litter free pledge, said: “It’s something we have always done and when you see others not doing it, it’s frustrating.”
Coun Gerry O’Donnell, who represents Little Hampton Ward on Wychavon District Council and is leading the Litter Free Evesham campaign, said:
“Businesses and their premises are really high profile and it’s important they set a good visual example which then plays a part in changing attitudes and behaviours.
“While businesses have their role to play, it’s really important those who live, work and visit here understand their part in keeping Evesham Litter Free.”