A BROADWAY dressage rider who founded a new underwear brand giving the perfect padded seat on a horse has won a major national award for her business.
Claire Galer’s firm Derriere Equestrian was crowned the winner in the Best Rural Clothing or Accessories Business category at the Rural Business Awards 2017.
The dressage rider was one of two Vale winners at last week’s glitzy ceremony which was hosted by the presenter of the BBC’s Escape to the Country, Jules Hudson.
Evesham based pet food company Cotswold RAW was highly commended in the Best Rural Manufacturing Business category.
Claire founded her business after she found there were no supportive and non-chafing products on the market and so she decided to create one herself.
Derriere Equestrian now sells into 35 countries and has more than 300 retail shops across the world stocking and selling their products.
Claire said: “2017 has been an amazing year for us as we’ve seen sales jump by 20 per cent.
“Being named Best Rural Clothing or Accessories Business at the Rural Business Awards is the perfect way to cap the year and help us move on to an even more successful 2018.
“It can be tough for rural entrepreneurs and businesses to get the recognition they deserve, so programmes like the Rural Business Awards are crucial to encouraging growth in the sector.”
